Monday, September 30, 2019

Lifeboy Handwash

Executive Summary for Case Study on Lifebuoy Hand Wash Customer Problem: To develop, grow and accelerate Lifebuoy Hw in Hand wash category within the constrain of limited support budget given the limited support budget relatively small size of current Hand wash business. Task Summary: We surveyed 56 families’ i. e nearly 180 people, retailers, Hw sellers over a period of 20 days and based on our survey we did a detailed analysis of the data and came out with several findings & marketing strategies to overcome the current hurdles. Challenges To Overcome: Consumer mindset, which believes soap is a more economical and viable option for hand wash. †¢ Economical & wide reaching marketing strategies. †¢ Competition: Soaps, Sanitizers, other Hand wash brands like Dettol HW. The Market: The market for this business is the universal population which believes in eating healthy and remaining clean. In order to tap this entire market an awareness needs to be generated amongst th e masses that hand is the part of the body that comes in direct contact with dirt, other bacteria from air, water, earth and touches our skin, ears, eyes, nose, tongue.By keeping our hands clean we can keep away most of the illnesses. Hence cleaning of hands requires extra care & protection and not any ordinary soap. Opportunity: By creating awareness about personal hygiene and extra care for hand wash, Lifebuoy can not only create a market but also penetrate this created market very aggressively. Solution to the challenges: Consumer Mindset can be tackled by generating awareness about the importance of hand wash via Lifebuoy and conveying, HW last long and is more effective whereas soaps in long run tend to decay, become pale and ineffective due to moist conditions under which it is kept.Hence Hw liquids are as economical as soaps and more effective for HW. Non-conventional & economical Marketing Strategies: †¢ Ads on the Lid of food containers served by pantry in public trans portation like trains, bus, airways, waterways generating awareness on importance of hand wash through the medium of Lifebuoy. †¢ Working Population consume Dabba Food. We must sent 1 re Lifebuoy sachets along with Dabbas promoting Lifebuoy and generating awareness about the importance of Hand wash. †¢ Men spent an average of 25mins a day and women spent an average an hour a day in wash rooms.Here we must have life boy paper adds pasted on the doors and walls of washrooms in public places. †¢ Lifebuoy HW machine in corporate washrooms. (M/c will consist of LB HW refill container, LB tissues and hand dryer). †¢ Local doctors/medical shops must give away free samples of LB 1 re sachets along with medicines. Support Marketing Strategies can include 1)Health Gift packs eg. pack of lifebuoy products for a pregnant woman. This will earn us goodwill of the entire family. 2) Lifebuoy sachets for travelling. 3) Use of stylish bottles to target young population. )LB commer cial adds can show that in comparison to other HW, the LID drops less liquid and is more effective. Product Variants: 1) Quick HW(99. 99% germs in 10 secs)- Targeting children age group 3 to 14 years. 2)Economic HW(1 drop, antiseptic & more effective)-Targeting Housewife’s who are the families budget planners. 3)Trendy Hand wash(Keeps hands soft, fresh and good aroma)- Promote as an item of style & Hygiene to tap youngsters. Recommended New Variant as 50% of Indian Population is in this age group. 4)Total Health Care(skin care, Slower hand wash but longer protection)-Targeting Pregnant woman, old people, clinical uses.

Sunday, September 29, 2019

How Music Affects the Brain Essay

Music: It’s been ingrained in our culture since the first instruments were made. It is such a large part of our society; we incorporate it into our daily lives through our phones, television, and media. Music stimulates the brain through the pleasure center and sends us waves of emotions and reactions. As a DJ, music is essential to my lifestyle. I’m constantly listening to different beats, tempos, and rhythms. Music rises and falls with the generation at that time. The brain is the commander of our actions; it tells us what to do, say, act, and react. Music is in our anatomy. It fills our blood stream with the treble of the bass, drop of the beats, and fast tempos. The brain interprets music by releasing certain chemicals, affecting our personality, and improving our motor skills. There are ten main parts of the brain that picks up music and interprets it for us. They are the corups callosum, motor cortex, prefrontal cortex, nucleus accumbens, amygdala, sensory cortex, auditory cortex, hippocampus, visual cortex, and the cerebellum. â€Å"The four major parts in our brain that help us register music are, motor cortex, auditory cortex, nucleus accumbens, and the amygdala† (Cooper). The motor cortex is in charge of movement; foot tapping, dancing, and playing an instrument. The auditory cortex evaluates our first perception of the sounds and analysis of tones we are listening to. The nucleus accumbens and amygdala are our emotional reactions to the music. All of these concepts in our brain send neurons to the body and we display either distaste or enjoyment when listening to music. According to â€Å"Music Listening Releases Dopamine† which is a study conducted by researchers at McGill University in Canada. An initial 217 participants were narrowed down to 8 who consistently responded the same way when listening to music regardless of the listening environment (Moore). This proved that when listening to music our body releases a chemical called dopamine, which is a feel good pheromone. â€Å"Humans have the ability to obtain pleasure from more abstract stimuli, such as music and art, which are not directly essential for survival and cannot be considered to be secondary or conditioned reinforces. These stimuli have persisted through cultures and generations and are pre-eminent in most people’s lives† (Salimpoor). Music not only affects us biologically but also on the outside. Our personality is a big faà §ade of who we are. We put that act out there for the world to see, to be accepted and follow status quo. â€Å"Our emotions are affected by music, there are two kind of emotions: perceived emotions and felt emotions. This means that sometimes we can understand the emotions of a piece of music without actually feeling them, which explains why some of us find listening to sad music enjoyable, rather than depressing† (Cooper). â€Å"When you are listening to your favorite melodies and harmonies it can trigger the brain to release large amounts of dopamine, a chemical that sends â€Å"feel good† signals to the rest of the body and plays a role in both motivation and addiction† (Listening to Music Can Prompt the Brain to Send Positive Signals throughout the Body). Professor Adrian North of Heriot-Watt University, Edinburgh, UK, has undertaken the largest study so far of musical tastes and personality type. â€Å"He is an expert on music psychology and has carried out extensive research on the social and applied psychology of music, in particular the relationship between pop music culture and deviant behavior in adolescence, music and consumer behavior, and the role of musical preference in everyday life†(Collingwood). Over the course of three years, Professor North asked more than 36,000 people in more than 60 countries to rate a wide range of musical styles in order of preference. Certain aspects of personality were also measured by questionnaire. â€Å"People do actually define themselves through music and relate to other people through it but we haven’t known in detail how music is connected to identity† (North). He believes that his results show why people can get defensive about what they like to listen to, as it is l ikely to be profoundly linked to their outlook on life. Since music is greatly incorporated into our society, it is easy to identify yourself with I’m this kind of genre, and we’re that way mentality. By listening to only one kind of genre you are not exposing yourself to other types and not allowing yourself to have a new perspective on things. Also with music being in our everyday lives are it is especially important to be aware of what kind of music we are listening too. The choice of song you choose to relish in could make or break your day. Another important aspect of how music interacts with the brain, is how it improves our motor skills. By listening to music our  neurons are registering the beats, tempos and rhythms; which gets us tapping our feet and swinging our hips to the rhythm of the beat. In 1911, an American researcher, Leonard Ayres, found that cyclists pedaled faster while listening to music than they did in silence. This study was done again in 2012 showed that cyclists who listened to music required 7% less oxygen to do the same work as those who cycled in silence. â€Å"This happens because listening to music can drown out our brain’s cries of fatigu e. As our body realizes we’re tired and wants to stop exercising, it sends signals to the brain to stop for a break† (Cooper). Listening to music competes for our brain’s attention, and can help us to override those signals of fatigue. Music is a motivator, not only can we push through the pain but work out longer. When working out we tend to play upbeat, fast paced, heavy temp music to get our heart beating. Certain types of music have a higher bpm (beats per minute) than others. For example, disco only has 120bpm meanwhile Dubstep a form of electronic dance music infused with base drops and screeches has 150bpm. Our bodies benefit by the type of music we listen to when we work out because it gets our blood pumping and our hearts beating faster, which keeps our body in shape. In conclusion, music has impacted many lives. It has influenced cultures, generations, movements, and our anatomy. Music is essential to our biology because it releases hormones that make us feel good, and emotions that are viable to our existence. It’s an interesting concept though that a bunch of sounds, rhythms, and be ats can be pieced together to create a beautiful piece of musical art to be heard and enjoyed by billions. For me as a DJ music really stimulates my brain. Whenever I’m listening to Dubstep which is at 150 bmp, it gets me pumped up and ready to go! If it was not for music then we would not have a sense of identity, or belonging. Music is a channeling force, it is available to everyone and you can get lost in it and forget your problems. Also when we are working out music is keeping us motivated to push through our weakness and is our aid in getting into shape. Without the piecing together of bass drops, sirens, scratches, or any other effects on music our mind would be a silent place. Works Cited Collingwood, Jane. â€Å"Preferred Music Style Is Tied to Personality† Psych Central. Psych Central, 30 Jan. 2013. Web. 02 Dec. 2013. Cooper, Belle B. â€Å"How Music Affects and Benefits Your Brain.† Lifehacker. Kinja, 22 Nov. 2013. Web. 02 Dec. 2013. â€Å"Listening to Music Can Prompt the Brain to Send Positive Signals throughout the Body.† Washington Post. The Washington Post, 01 Mar. 2011. Web. 03 Dec. 2013. Moore, Kimberly S. â€Å"Your Musical Self.† Psychology today. Psychology today, 28 Feb. 2011. Web. 02 Dec.2013. North, A. C. and Hargreaves, D. J. (2008). The social and applied psychology of music. Oxford: Oxford University Press. Web. 03 Dec. 2013. Salimpoor, V.N., Benovoy, M., Larcher, K., Dagher, A. & Zatorre, R.J. (2011). â€Å"Anatomically distinct dopamine release during anticipating and experience of peak emotion to music.† Nature Neuroscience, 09 January 2011. Web. 02 Dec. 2013.

Saturday, September 28, 2019

Human Resource Management Research Paper Example | Topics and Well Written Essays - 750 words

Human Resource Management - Research Paper Example There are thousands of websites on the internet that specialize in advertising jobs for people. Three of the largest jobs posting websites are Monster.com, Careerbuilder.com, and CareerPath.com. These websites allow the user to search through databases that often have hundreds of thousands of jobs available throughout the nation. For instance signing up for Monster.com is free of charge for a job seeker. Corporations pay Monster.com a fee for using the space in their website to place job postings. Online recruitment is a strategy that can be used by both small and large corporations. The use of online recruitment can accelerate the process of obtaining candidates for a job posting because the firm receives the application for the job instantly via the internet. Companies gain access to a large pool of applicants by using online recruiting (Whatjobsite, 2009). The internet enables a firm recruiting online the ability to advertise a job posting during all hours of the day. Once a compa ny identifies a potential candidate through its online recruiting efforts the firm can continue the selection process using online tools such as giving assessment tests to the candidates or interviewing them using video chat platforms. The use of online recruiting offers many advantages to a company. One of the greatest advantages of online recruiting is its low cost. Advertising jobs in the written media can cost companies thousands of dollars due to the fact that firms have to pay for advertising space in several newspapers or magazines in order to reach potential candidates for the job position. Receiving applications for jobs online can help companies sort through the applications a bit faster than paper filled applications. Another advantage of online... Human Resource Management Since the turn of the 21st century the world entered into new economic age known as the broadband age. The internet is the key technological advancement that spurred economic activity during this era. One of the hottest trends in recruiting is online recruitment. The purpose of this paper is to analyze and describe online recruiting. â€Å"The internet has become one of the prominent of all worldwide recruiting efforts† (Ivancevich, 2001, pg. 195). The proliferation of the internet is one of the reasons the internet has become such a popular recruiting tool. As of June 30, 2012 there were 2.4 billion internet users worldwide (Internetworldstats, 2012). Over 34% of the global population uses the internet on a regular basis. The use of the internet for recruiting is a strategy that most companies utilize due to the fact that online recruiting is an inexpensive way to advertise job positions. Companies that have corporate websites should utilize their websites to recruit personne l. The job application process of a firm that uses online recruiting often starts by the applicants submitting a job application through the website or by sending a resume to the firm via email. Due to the large amounts of resumes multinational corporations receive each day firms should use a separate email address to receive resumes. Online recruiting is a tremendous tool that all companies should be using. In the past I have used the internet to apply for jobs. I was able to apply for jobs in my region and for job positions in different parts of the country using the internet.

Friday, September 27, 2019

Robert Lee Frost - Literary and Poetic Career Research Paper

Robert Lee Frost - Literary and Poetic Career - Research Paper Example In 1912, Robert Lee Frost was on the move again, this time across the seas to England. He sold his farm and everything he had worked for in America and decided to try his luck in full time writing in England. England proved to be good to his poetry career as his first two books were an instant success; these were A Boy’s Will, published in 1913 and North of Boston which was published a year later. He returned to the United States in 1915 where he settled with his family in Franconia, New Hampshire. He continued his teaching and writing career while here; he taught English at Amherst University from 1916 to 1938. He published his next books Selected Poems and New Hampshire in 1923. New Hampshire earned him his first Pulitzer. He Published the Collected Poems in 1930; this work earned him a Pulitzer a Russell Loines Poetry Prize (Meyers, 2001). Frost continued to give talks and lectures in many places where he was invited all across the United States. In 1937, his wife, Elinor died of heart-related complications. This was a big blow to Frost who continued to surround himself with work as a way of dealing with his loss. In 1939, the National Institute of Arts and Letters in New York awarded Frost a Gold Medal for his literal work. Family tragedy followed him the following year when his son killed himself. He continued to publish more poems and give more speeches and lectures wherever he went. He traveled extensively in Greece, Israel, the Soviet Union and England (Meyers, 2001). In 1961, Frost had the honor of reciting his poem â€Å"The Gift Outright† during the inauguration of JF Kennedy. Although he was not a graduate of any college, Frost held honorary degrees from prestigious universities such as Harvard, Princeton, Oxford, and Cambridge. His poetry was so good that it earned him four Pulitzers in 1994, 1931, 1937 and in 1943. His best-known work was titled â€Å"The Road Not Taken† and it is a simple yet deep exploration of the nature of man

Thursday, September 26, 2019

Celebrities Endorsement to a Brand Promotion Dissertation

Celebrities Endorsement to a Brand Promotion - Dissertation Example Celebrities acted as the spokesperson to promote and advertise the product, services and sometimes ideas. Those celebrities usually came from the movie, sports, modelling and art scene industry. British actor Lillie Langtry was the first celebrity endorser appeared on the package of Pears soap in the year 1893. In that era, advertisers used celebrities in order to dictate the market trend. According to Belch’s research (2009), endorsers can be divided into three different groups that are experts, celebrities, and lay endorsers (Belch and Belch, 2009). An expert can be defined as having some specific knowledge in particular area that can be promoted. Usually experts are chosen because of their thorough knowledge. When a dentist is used in toothpaste commercial then the dentist can be defined as an expert. Lay endorsers are those who are initially unknown to their audience. It has been seen that these individuals are selected according to the target segment so that, target segme nt can relate themselves with the endorser and the message. Audio advertisement and the voice-over in video advertisements are usually that of a lay endorser. According to Kambitsis et al, uses of celebrities are becoming more sophisticated as well as more complicated. Popularity of using celebrities in USA increased from around 15% to 25 % and it has been seen that more than 20% of the Television commercials feature celebrities. It can be proved that the use of celebrities in advertising generates lot of attention and publicity from public.

Wednesday, September 25, 2019

London heathrow Airport Passenger Process Mapping and Evaluation Essay

London heathrow Airport Passenger Process Mapping and Evaluation - Essay Example London Heathrow airport is operated and owned by the Famous BAA limited. BAA Limited is managed by ADI limited, which a universal syndicate is owned by Spanish Ferrovial Group. The British airways and BMI, together with virgin Atlantic primary use Heathrow airport is there Hub. Last year alone it handled more than 66.2 million commuters and about 1.48 million tons of goods. This paper offers a brief and critical overview of    London Heathrow Airport Passenger Process Mapping and Evaluation form broad planning and mapping perspective. It attempts to form comprehensive summary of the Heathrow airport based on its operation, transport, inspection, storage or delay services Airport process Before one travel with any flight company one has to follow some procedure which is the same in London heathrow Airport. The activities include: booking of air ticket, registering for a passport and then travel if all is cleared (retrieved from www. Heathrow Airport information.com on 26th November 2011).Additionally, before booking an air ticket one needs to first get a visa card from the country’s ministry of immigration and registration of persons so that this may help the government account on its people who have left the country, this action helps the embassy of the citizens of their country to monitor their citizen efficiently and to help them in case a problem arise ( (Monkman & McMahon 2007, pp 51-53) Booking of any air ticket may be done online. Clients have to select the type of flight whether local or international, provide the category of the passenger that is whether adult young child or infant so that they can make special arrangement early in advance after completing the booking send the e-ticket request form and wait for the email reply where you check on the fare and the means of payment instructed sent by the flight company these is then followed by taking a printout of you e-ticket (Heathrow Airport information). Heathrow airport has four main termina ls that serve as check in, at this point there is the immigration control/ passport control department, the department has the made to inspect passport and clear the passanger. At heathrow airport, there usually two queues at the immigration control,either for EU/EEA passport holders. After the immigration control point, the passeger moves to Baggage reclaim office. Hearthrow is a busy airport and it takes some time for the baggage to arrive. Then, the passager goes to the custom control department but if the passanger does not have laggage to clear he/she goes straight to green channel that lead to the terminal. At the terminal they queue and check for flight information which are available on screen. What the passengers ought to know before using Heathrow airport If a clients luggage is not checked they need to inform the relevant personnel. Furthermore, if they have not been issued with boarding cards please contact the airline authorities before time is over, also in case of del ay in processing your travel documents please inform the airline desk of arrival so that you may advised on what to do since if you don’t communicate you may be considered as one of the travelled passengers. This may result in problems in case of an accident since some passengers may be accounted as missing while in real sense

Tuesday, September 24, 2019

Client Relationship Essay Example | Topics and Well Written Essays - 1250 words

Client Relationship - Essay Example "Think of your life as a consumer. There must be a retail establishment somewhere-maybe a deli, or a CD store-where you really like to shop, because someone there always seems to know exactly what you want. So now visualize going into this store and having them screw something up, with the result that leaves you feeling a little angry. If it were any other store, you think to yourself, you'd take your business elsewhere. But the reason you don't go elsewhere is it would be too much trouble, right You'd have to teach someone at another store everything about your personal tastes that the person at this store has already learned." (Rogers, 2006)Remember that different needs are based on kind of businesses. CRM mans managing all contacts with the clients; part of this is improving customer service. A good CRM program will allow a business to acquire, serve, and retain quality clients. A good CRM program can improve customer service by facilitating communication in several ways: Provide a mechanism to track all points of contact between a customer and the company, and do it in an integrated way so that all sources and types of contact are included, and all users of the system see the same view of the customer (reduces confusion). Help to identify potential problems quickly, before they occur. Provide a user-friendly mechanism for registering customer complaints (complaints that are not registered with the company cannot be resolved, and are a major source of customer dissatisfaction). Provide a fast mechanism for handling problems and complaints (complaints that are resolved quickly can increase customer satisfaction). Provide a fast mechanism for correcting service deficiencies (correct the problem before other customers experience the same dissatisfaction). Use internet cookies to track customer interests and personalize product offerings accordingly. Use the Internet to engage in collaborative customization or real-time customization. Provide a fast mechanism for managing and scheduling maintenance, repair, and on-going support (improve efficiency and effectiveness). The CRM can be integrated into other cross-functional systems and thereby

Monday, September 23, 2019

Mother Tongue Essay Example | Topics and Well Written Essays - 1000 words - 2

Mother Tongue - Essay Example For those people who use English as their second language it is particularly difficult because their imperfect expressions of their thoughts often limit their opportunities in a given situation. Despite all difficulties, Tans story proves that good knowledge of English is really important for everyone because it goves more life opportunities and makes it easier to communicate with representatives of other cultures. Learning language is totally different from hard science as it is always certain; all people know that there is only one right solution in algebra but there are several ways to render the same thought in speech. Amy Tan uses this line of reasoning to explain why her grades in hard science have always been higher than her average achievements in English. Her explanation applies to my case as well. I find it easier to learn some historic dates or facts than language. Learning English as my second language is difficult because it presupposes a bit different way of thinking. When I use my native language, I rarely think about formulations because I make up phrases automatically. It is really different with English because there are many synonyms that have slightly different meanings. Native speakers can easily differentiate emotional connotation of particular words, but it is rather difficult for me. As a result, sometimes I use some words in the context which is not really appropriate for them. Language people use with their loved ones is always different from one they use in public. It is the reason why Amy Tan confesses that she uses the same language as her mother when she communicates with her. Even her husband speaks the same way as it is a sign of intimacy between them. The language I use in my family or with my friends is also different from one I use in writing. When I have to write an essay, I think carefully about words I use to express my thought to make them as clear as

Sunday, September 22, 2019

Critically appraise the application of traditional capital budgeting Assignment

Critically appraise the application of traditional capital budgeting techniques - Assignment Example At the same time, many business organizations failed to survive stiff market competition and subsequently went out of the market. The last decade witnessed a series of corporate scandals and bank failures due to poor managerial accountability and ineffective corporate governance practices. Hence, today’s managements give particular focus to corporate governance principles and long term business decisions. In this context, the concept of capital budgeting is of considerable significance because it evaluates future cash inflows and outflows on a prospective business project and thereby determines it potentiality. After the global financial crisis 2008-09, capital budgeting is specifically considered to be an integral part of the financial management. This paper clearly describes how the capital budgeting technique can contribute to the long term sustainability of business organizations. In addition, the influence of capital budgeting on managerial efficiency and organizational p erformance is also explained in this paper. Some recent developments in the application of capital budgeting have increased this method’s relevance in the modern business context. ... back period, net present value, accounting rate of return, internal rate of return, equivalent annuity, profitability index, real options valuation, and modified internal rate of return (Drury & Tayles 1997). The method used for capital budgeting may vary with regard to the change in size of the business. Simply, capital budgeting is a tool used for long term decision making. Although capital budgeting is traditionally used for making sound long term investment decisions, many other real-life applications of this technique have been developed recently. Capital budgeting is a complex process and therefore careful management of this process is vital to achieve the desired outcomes. A post project audit is conducted to evaluate the completed project. More precisely, under a capital investment project, actual cash inflows and other benefits are compared with figures forecasted at the time of project appraisal. This paper will analyze the objectives of capital budgeting, recent developmen ts in its applications, and the role of post-completion auditing. 2. Capital Budgeting and Post Completion Auditing Capital budgeting can be simply referred to the planning process deployed to evaluate whether or not a firm’s long term investments including new plants, new machinery and products, and research and development project are worth pursuing. In a broader sense, â€Å"capital budgeting can be defined as the analysis of a proposed investment that is a long-term asset used by the business to yield a return over a period of time that is greater than one year† (Williamson et al 2008, n.a). Management experts argue that capital budgeting can also enhance the growth of non-profit organizations because potential long term investment decision would assist those institutions to expand

Saturday, September 21, 2019

Five Credible Websites Essay Example for Free

Five Credible Websites Essay CDC Seeks $40M to Modernize Infectious Disease Tracking Tools The Center for Disease Control and Prevention (CDC) is requesting$6.6 billion in 2014’s budget. Out of $6.6 billion, $434.4 million will be used to modernize infectious disease outbreaks investigation, reduce healthcare-associated infection, and food safety. The CDC is requesting $40 million for advanced molecular detection initiative. In addition to the advanced molecular detection of tracking disease tools, CDC is also working on expanding foodborne pathogen monitoring system. There are five specific websites that would support the CDC request for emerging and zoonotic infectious diseases. Article: http://www.ihealthbeat.org/articles/2013/4/19/cdc-seeks-40m-to-modernize-infectious-disease-tracking-tools.aspx 1. http://www.cdc.gov/ 2.1. The Center for Disease Control and Prevention (CDC) objective is to keep America safe from health, safety, and security threats, both foreign and domestic. The CDC is an operating division of The Department of Health and Human Services (HHS). The site is reputable, current, and good coverage. Great source, provides accurate and up-to-date information and easy to read format. 2. http://www.fda.gov/ 3.2. The U.S. Food and Drug Administration (FDA) is a scientific, regulatory, and public health agency. The FDA also alerts and recalls products that have a potential risk. The FDA is a division of the HHS. The site is reputable and free of advertisements. The coverage is freely viewed and printed. Provides accurate and up-to-date information. 3. http://www.nlm.nih.gov/medlineplus/ 4.3. MedlinePlus is a National Institutes of Health site that offers reliable information. MedlinePlus health topics are regularly reviewed, and links are up-to-date. MedlinePlus is a government site, and reputable. MedlinePlus is free of advertisements, opinions, and freely viewed and  printed. Easy access and easy formatting. 4. http://www.usda.gov/wps/portal/usda/usdahome 5.4. United States Department of Agriculture (USDA) is known as the â€Å"People’s Department†, and the leadership of food, agriculture and natural resources and nutritional food supplies. USDA is a government and a reputable site. The information is reliable and up-to-date. A great source of information on food safety and the contact information is accurate. 5. http://www.who.int/en/ 6.5. World Health Organization (WHO) is a global health organization providing technical support to countries. The WHO sounds the alarm for the United Nations. The WHO site is reliable and up-to-date. The information is accurate and easy to access. The site is freely viewed and printed. Word Count: 384

Friday, September 20, 2019

Madonna: Queen Of The Pop

Madonna: Queen Of The Pop When you hear the word Madonna, a lot of thoughts and memories might come to your mind. Some of us would remember her as this young blonde girl who was singing songs like Like a Virgin or Papa dont preach in her debuts, others will rather remember her countless tours around the world, other might think more of the controversies she caused and other might just criticize her for her latest trial to adopt a child of the Malawi. Since we are doing a music project, I will try to be as focused on her music as much as possible but since Shes Madonna (Robbie Williams song), I will to talk about her overall career. According to Biography (2009), Madonna was born Madonna Louise Ciccone in 1958 in Michigan, USA. She grew up in the Catholic faith, lost her mother by cancer when she was still 5 years old and was an incident that highly affected Madonnas teenage days who said I think the biggest reason I was able to express myself and not be intimated was by not having a motherà ¢Ã¢â€š ¬Ã‚ ¦ For example, mothers teach you manners. And I absolutely did not learn any of those rules and regulations. Her stepmother treated her like Cinderella since she had to take care of her younger sisters and brothers and that made her revolt by rejecting her faith and putting exposed clothes. Being an excellent student, and a fine dancer, she dropped college and decided to learn dance in New York City. (ibid) She met Dan Gilroy of Breakfast Club and discovered the combination of the stage and the singing. She went solo in 1981 and released her first hit Everybody in 1982 under her original name Madonna which has reached the first place on the dance charts of that year. The rest was like a fairy tale (ibid). The success was immediate and her album Madonna which sold 10 million copies in the world set the artist for an international career according to Linternaute (2009). Musical style Peach (1998:191) notes in her book that Her music shifted from disco and bubble-gum to rock to personal statements and melodic torch singing, then, with the aid of her music videos, to pop modernism . Listening to her songs and her albums, we can notice that her first albums are very different musically speaking from her last album. Madonna evolved with the demand of its epoch along with her style and her clothes. In fact, I listened to her second album Like a virgin and it was talking more about the universal themes like the parents, family, marriage and giving morals and was more pop and rock than her last album Hard candy which was a mixture of Pop, dance, electro pop, RB, hip hop which by the way I didnt personally like. Although on her 2nd albums cover, she was dressed in a wedding robe and her hair was long while her last albums cover shows a Madonna more provocateur than ever touching her lips, putting the cross and wearing a wrestlers belt. Why do people listen to her? I do believe that despite that she now reached the age of 50 years; shes still famous and well known for her music. In fact, she is not talented naturally nor is a Miss Universe. Grant (2005:6) wrote that the activities she do which are music videos, concerts, records, movies, books and charity events have all one goal which is the search for a celebrity position. Grant (ibid ) argues that once she reached this status, she started abusing from it and using it to attract or reject more people around the world especially when it came to using sex as a advertising instrument, pornographic images, nudity, suggestions of sexual deviance and combination of sexual and spiritual themes. Shes an icon, shes famous worldwide. The church condemned her music and especially her album like a prayer. In 1992, she released a book called Sex which showed some pictures of her in different erotic poses (Biography, 2009). I see Madonna as an entrepreneur who knew how to keep up to date with her epoch and this can be seen from her musical style and clothing style and I believe people adore this type of person because if a singer doesnt bring up constantly something new , people will get used to his/her style and soon he/she will be forsaken. Targeted Audience The youth are Madonnas prime target since her last album Hard Candy was for example featuring her and Justin Timberlake on the song 4 minutes to save the world, Timbaland and the Neptunes who are icons for the younger generation. Also she talks about other young talents like Ali G or William Orbit:Ive met these people along the way in my career and I want to take them everywhere I go. I want to incorporate them into my little factory of ideas. I also come into contact with a lot of young talent that I feel entrepreneurial about (from Grant (2005:6)). This is also a confirmation of her steps to keep up to date with its epoch. As for the targeted people when she started, and talking from a personal point of view, I remember my mother telling me that she used to listen to Madonna in her 20s but nowadays she doesnt follow her actuality anymore since it is not her style of songs any longer and in fact, when going higher in age, our tastes and interests change. This means that her target w as always the youth generation (early 20s to 32). Relationships related to Other Activities As mentioned before, Madonna is a singer, writer, dancer, movie actress. When reading about her multiple relationships with famous people of her epoch, I can see that these relationships were a strategy for reaching goals faster than normal. She dated Dan Gilroy of the breakfast club, her first band ever, then with the musician Jellybean Benitez (AbsoluteMadonna, 2009). Her marriage with movie actor Sean Penn took place in the equivalent timeline of her entry to the world of Hollywood. At this point of time, she was already famous and many men were actually looking forward to date her. Nowadays, she has a boy toy named Jesus whom she uses for every task. Influences In an interview with Larry King Live cited on CNN (1999), she says that her influences were Led Zeppelin, Karen Carpenter, the Suppremes and Martha Graham, Rudolph Nureyev for the dance. As for the influences of actors, she admits in an interview with the TIME magazine in 1985 cited in Allaboutmadonna (2009) I also loved Carole Lombard and Judy Holliday and Marilyn Monroe. They were all just incredibly funny, and they were silly and sweet and they were girls and they were feminine and sexy. The provocateur, the icon Madonna is such a big icon that many artists/bands have sung songs about her like the Shes Madonnaby Robbie Williams or even the song Do it with Madonna from The Android (Onpedia, 2009). We cannot compare her to Elvis Presley whos got more than 50 songs referencing him, but we can say she does pretty well. Her domination of the Masculine sex is incontestable. Peach (1998:198) writes in her book talking about the Queen of the Pop that she was [à ¢Ã¢â€š ¬Ã‚ ¦] frequently wearing mens clothes, grabbing her crotch, and declaring she the boss, thus occupying male positions. She also had her male dancers wear fake breasts, womens clothes, and submit to her power and control. The message was that male and female were social constructs that could be deconstructed and that women could occupy male positions, roles, and behavior and vice versa. In her fourth album Like a prayer, Madonna broke all the traditions of her time being the first singer to reveal what is normally masked by showing off one bellys button as we can see on the albums cover (Virginmedia). She was a pioneer in this type of marketing. Madonna has been voted by the Advocate, a LGBT magazine as the biggest gay icon of all time as seen on Madonnanewsroom (2009). Who doesnt remember her kissing Britney Spears in a trio with Christ ina Aguilera? I still remember it very well when it happened in 2003 and at that time, I was only aged 14 years old and I was shocked by this kiss. I do think that following this video, I started to learn more about the LGBT community especially the lesbians. Records Dailymail (2006) wrote that Madonna made the highest earnings a female singer has ever achieved. The Guardian (2008) notes that Madonna made it into the UK Top 40 every year except three years; 1988, 2004 and 2007. She has sold more than 200 million albums worldwide in 27 years of career according to ArticlesBase (2007). Interesting Facts The following facts have their sources from The Guardian (2008): According to her brother Christopher, the only thing Madonna can cook is Rice Krispie cakes. This means that dishes she is incapable of serving up include La Isla Bolognese, Dear Jelly, Hanky Lamb Shanky, Dont Cry for Me Polenta, and Crazy for Yule Log. Like A Virgin was originally written for a MAN. Madonna once noted: I want to be like Gandhi and Martin Luther King and John Lennon but I want to stay alive. Madonna lost her virginity in the back of a Cadillac, later explaining that she saw it as a career move. Conclusion As words of conclusion, I would like to say that Madonna has never stopped to surprise us with whatever she does, was it controversial, unusual or provocateur, and I do believe that she will remain the Queen of the pop constantly adapting herself to the changes and variations of our epoch. As time goes on, she will keep breaking records and I do believe that her age is not a barrier at all.

Thursday, September 19, 2019

George Orwells 1984 :: essays research papers

1984, George Orwell Winston is the unfortunate victim of a totalitarian society gone haywire. In Oceania 1984, the Party has complete control over every aspect of its citizens’ lives. Telescreens that monitor their movements are found in every house and apartment. If a member of the Thought Police catches you so much as gritting your teeth during one of Big Brother’s speeches, it’s off to the Missionary of Love to be interrogated about your partaking in a conspiracy against the Party. It’s a time of unknowing chaos where war is peace, ignorance is strength, and freedom is slavery. The Party avoids revolt by using an interesting technique--not giving its citizens a reason to revolt. If the Party promises, for example, that there will be no reduction of chocolate rations and there does happen to be a reduction, they simply go back and change their original statement. This meaning they rewrite any newspaper articles, etc. that give evidence that they said there would be a reduction, and destroy all of the old copies. In this way, the Party’s predictions are always true. So our good old friend Winston is sitting in his office one day when he starts to have--gasp!--negative thoughts about the Party and its leader, Big Brother. He buys a diary, a crime considered worthy of death by the Party, and begins to record these thoughts daily. By chance, Winston happens to meet a fellow Party-hater, Julia. They believe that the Brotherhood (an organization against the Party) exists and that their co-worker O’Brien is involved with it. They meet with O’Brien and confirm that yes, indeed, he is involved with the Brotherhood. O’Brien gives them a copy of “The Book'; written by the Brotherhood’s leader Emanuel Goldstein about his political ideas. Julia and Winston are secure in their involvement with the Brotherhood and

Wednesday, September 18, 2019

In Support of Parenting Education Essay -- Child Development

In an perfect world, every child would be wanted and loved, and all parents would have the capacity and the desire to raise children who are healthy, mentally and physically strong, and displaying high moral integrity. Sadly, this is not the case. Some parents are, unfortunately, not much interested in what happens with their children. Other parents are not pleased with what is happening in the home with their children but do not know what to do to create effective change. Still other parents are unaware that there is another way, a better way, of parenting. Parent education could help in all of these scenarios. The literature demonstrates that parenting interventions improve the quality of the relationship parents have with the children as well as improving child social behavior (Scott, O’Connor, Furth, Mathias, Price, and Doolan 2010). Programs have been particularly effective when delivered to motivated, ethnic majority parents, but there has been little study of programs that serve as interventions aimed at preventing a wide range of poor outcomes associated with antisocial behavior, such as involvement in risky lifestyles, low school attainment, and a lack of satisfactory friendships (Scott et al.). There are, of course, problems associated with delivery of parenting programs; the greatest challenge is getting parents to participate when there is no mandate that they do so. Skilled personnel may be another issue; urban areas may have sufficient counselors and educators, but rural areas may not. A third issue is cost, although, as pointed out by Scott et al., â€Å"programs can i n theory be justified since in the long run they should reduce the high cost of antisocial behavior arising from increased use of services, higher levels ... ... Perspective.† Professional School Counseling 14.3 (2011): 242-249. Brannon, Diana. â€Å"Character Education—a Joint Responsibility.† Education Digest 73.8 (2008): 56- 60. Parker, David C., Nelson, Jennifer S., and Burns, Matthew K. â€Å"Comparison of Correlates of Classroom behavior problems in schools with and without a school-wide character education program. Psychology in the Schools 47.8 (2010): 817-827.. Reinberg, S. (2010). U.S. kids using media almost 8 hours a day. HealthDay News January 20, 2010. Retrieved from http://www.businessweek.com/lifestyle/content/healthday /635134.html Scott, Stephen; O’Connor, Thomas G.; Futh, Annabel; Mathias, Carla; Price, Jenny; and Doolan, Moira. â€Å"Impact of a Parenting Program in a High-Risk, Multi-Ethnic Community: the PALS Trial.† Journal of Child Psychology & Psychiatry 51.12 (2010): 1331-1341.

Tuesday, September 17, 2019

Global Warming: Implications on Public Health Essay -- Climate Change,

Theories of global warming surfaced in the nineties as the decade proved to be the warmest on record. Since then, nations have come together to attempt to reverse the effects, if that is at all possible. Some refused and some have made great strides in the reduction of carbon dioxide emissions hoping that this will lead a reversal in the direction of the temperature pattern. Many nations have a great stake in the future of the World’s climate, as it is the dictator of our very existence. The nations with the most stake in threats of sea level rising and destructive weather tend to be those whose economies are already weak or teetering. Haughty nations with vast resources such as the United States have a little more time to relax. However, new projections of disease vectors, driven by warm weather, finding their way into temperate climates of the economic giants. Diseases such as dengue, malaria, yellow fever, encephalitis, and cholera which usually spare the Americas could be moving North. Cases of such diseases are popping up as far north as New York and Canada striking fear and genuine concern. Models have lead to projections of potential outbreaks of such diseases in industrialized nations. Many say that a warm climate could be what makes the difference. Others still fear not a plague resulting from global climate change and rest assured that industrialized nations are protected by modern conveniences such as advanced medicine, sanitation, and proper housing. Both sides have valid points and credible scientists supporting them. This paper will detail both sides of the argument citing evidence of those who see disaster on the way and those who downgrade the threat to just hype. Introduction Global ... ...mperate regions global warming foster spread of disease into other regions.† World Disease Weekly Plus 23 Mar 1998: 11-12. Kocin, Paul J., Graf, Daniel H. and Gartner, William E. â€Å"Snow. (snowfall records in the US) (Cover Story).† Weatherwise 12 Feb 1995: 24-29. Meyer, Tara. â€Å"Disease, climate experts debate effects of global warming on health.† AP Online 10 Mar 1998: PG. Morris, Kelly. Global-warming predictions may not always be what they seem. Lancet 350 (9094) (1998): 1825. Reiter, Paul. â€Å"Don’t Blame the Heat.† The New Scientist 6 Feb 1999. PG. Simon, Tamar. â€Å"Canadian malaria cases on the rise.† Discovery Channel Canada 25 May 1998: PG. Taubes, Gary. â€Å"GLOBAL WARMING: Apocalypse Not.† Science 7 Nov 1997: PG. Wilton, Peter. â€Å" Malaria may be on move to `tropical' Canada.† CMAJ: Canadian Medical Association Journal 158 (2) (1998): 160.

Monday, September 16, 2019

Cowper’s poem Essay

Both poets use rhetorical questions in their poems. Angelou says, ‘Did you want to see me broken? Bowed head and lowered eyes? † Meaning that this was the image that white people thought blacks should look like. People are expecting Angelou to fail and be miserable. Cowper’s use of rhetorical question was more hymn like and gave a vivid image of the situation. The question was, ‘ Why did all creating nature make the plant for which we toil? ‘ However it does get the reader to think about the asked question. Cowper’s poem is very hesitant because there were obviously aspects of slavery, which were too crude to talk about. Slavery was still legal at the time so being hesitant was because he could indeed get into serious trouble for broadcasting slavery in such a negative attitude, whereas Angelou’s poem is defiant, challenging and bold. This attitude of the poem is very much like the poet who wrote it. The tone of Cowper’s poem is full of anger and questions the rights of slavery, whereas the tone of Angelou’s poem is generally positive, confident and assertive. An example of Cowper’s anger would be when he says, â€Å"Prove that you have human feelings, ere you proudly question ours. † This suggests that Cowper is asking the slave traders to think about how the black slaves are being treated and asks them if they feel the pain, which slaves go through. An example of Angelou being confident would be the line which says, â€Å"You may trod me in the very dirt but still like dust I’ll rise. † This says that Angelou remains positive and confident even though the path ahead looks dismal. The poems are structured as follows: Angelou’s poem is written in different stanzas, each containing four lines. Lines two and four rhyme and therefore, create a great sense of rhythm. The final stanza in ‘Still I Rise’, changes structure. Angelou uses repetition, she constantly stresses the point that she still rises by using the name of the actual poem, ‘Still I Rise’ to emphasize the point. The structure of Cowper’s poem, ‘The Negro’s Complaint’ is also similarly written in four line stanzas, but is much longer and complex and written to inspire others to believe in the immortality of the slave trade. Lines one and three rhyme and then lines two and four rhyme. The rhythm in this poem does not differ and remains constant throughout, unlike ‘Still I Rise’. A large difference in the two poems is the language used within. Angelou’s poem is written by using a number of abbreviations, such as: † ’cause and diggin'†. This suggests a deep south American accent and was a typical language used in America at the time of this poem. Cowper, however, uses archaic language like using the words, ‘ye and hark’. This gives the reader a picture of the timescale. Both poets use a number of poetic devices. Angelou uses metaphors, similes and personification. An example of a metaphor in this poem is when she says, â€Å"I’m a black ocean. † This is saying that Angelou is a black ocean and therefore, vast and powerful. The simile that she uses is, ‘But still, like dust I rise,’ Angelou thinks she is like dust. Her use of personification is, â€Å"ocean, leaping,† the ocean has been given a human characteristic. Cowper doesn’t use comparative language like Angelou, so no metaphors or similes are present. Cowper does however, use personification, he says, â€Å"raging billows,† this creates a very vivid image in your mind of the ferocious waves. Both poems’ personification refers to the seas, this is just another of the similarities between the two poems. Cowper was a son of a Rector and therefore, educated in religion. We realise his use of his knowledge when Cowper comments on, â€Å"blood extorted screws,† this is obviously referring to Jesus, and compares his torture, to the slaves torture and we can imagine the pain caused. Cowper’s poem is depressing at times; this may be due to the childhood he had faced. Cowper’s mother died when he was only six years of age and was a victim of bullying at school. Later in life he was called to the bar before attempting suicide. Cowper’s childhood may have influenced the angry tone of the poem, ‘The Negro’s Complaint. ‘ On the other hand, Angelou was born into a black family and suffered just as much pain as Cowper, if not more. Even though the slave trade had been previously abolished, the black and white people were, nevertheless separated from each other. Angelou had received her fair share of racial comments over the past but still remained powerful and took no notice. This later helped Angelou on her road to success and she became the first black lady to drive a tram. As the time progressed she also became the first black director in America. This success was really all down to Angelou’s power to overcome things. This knowledge of Angelou’s past would have influenced the contrast of the positive and negative aspects apparent in her poem. The message, which is presented in, ‘Still I Rise,’ is that you can never keep a strong lady down. Racist comments and abuse just fly in one ear and come out the other, not remaining in her head long enough to be dwelled on. The message given in, ‘The Negro’s Complaint,’ is that he wants the reader to understand the uncivic and inhumane aspects of the slave trade and he generally questions the rights of the slaves. Overall, I prefer, ‘Still I Rise. ‘ In a rather clever way, it presents the personality of the poet through her writing. The tone of which she writes is so much alike the person she is, and I admire her for the way she rose no matter what happened. I also admire Cowper for writing in the eyes of a Negro. It must have proven difficult to write from another viewpoint whereas Angelou writes from her own experiences.

The Attic

My task had been set and so with trepidation, I gingerly climbed the ladder that led to the attic. I balanced on the top rung of the ladder and flung open the trap door. The door crashed against the diirt blackened floorboards loudly. The musty smell hit me, as a flurry of the dust cascaded onto my head. I carefully levered myself up onto the floor above me. I looked around the peculiar room to see beckoning shadows on the walls, as daylight tried to filter through a worn curtain, which graced the solitary window in the room. I stumbled forwards in the half-light, my outstretched hands grabbing a low beam to steady myself. The wood felt gritty and cold beneath my fingers and I looked at my hands, which were now blanketed in grime. I walked carefully to the end of the large attic room, and drew back the faded red velvet curtain, which stretched across the tiny window. The light violated the darkness, and dispelled the gloom. The room was now really quite entrancing, the task of cleaning the room, which I had initially perceived to be a horrible chore, had now turned into a beautiful privilege. I gazed at the room that was cluttered with memorabilia of a bygone era. Under the window stood an oval, walnut coffee table. On its dusty and worn surface stood several ornaments. I bent down and carefully picked up a grey figurine. I blew on it and the dust flew away. It was a white porcelain statuette that I now held; it was a delicate figurine of a ballet dancer. The ballerina was with her slender raised arms stood on points and her beauty contrasted with her shabby surroundings. I gently and with reluctance placed her back on the table I looked over the walls. They were painted yellow once, but now they were a dull cream. I walked over to the wall and ran my hand over the rough surface a thick layer of dust lay on my hand. Disgusted, I wiped my hand against my thighs of as I had worn my old jeans. The wall now had a small track of where I had removed the dust, a light yellow contrasted against the tedious cream. I looked up to see the spiders crawl over the beams, they were now the current tenants of this once beautiful place. The webs spread across from one corner of the room to the other. I lowered my eyes and my gaze met a picture that hung askew on the shabby wall. It was a painting of a horse, with a glossy deep brown coat that stared back at me. I looked at the surroundings in the picture, with its familiar red bricks and rose bushes, and I recognised it, as my back garden. I approached the painting to get a better look and screwed into the wooden frame was a brass plaque engraved with ‘High Princess- 1843'. I smiled and diverted my attention the double pushchair that seemed so out of place, as antiques surrounded it. I recalled the days of when I was once sat in the double pushchair with William, my brother. Memories flew back to me, memories of sitting there with ice cream trickling down my chin, as Will and I happily watching the world go by. Now it stood there, the navy blue material paler and worn, the once polished metal now rusted but the memories are as vivid as yesterday. I stood to exit, and the floorboards creaked beneath my feet, footprints left from where I had been inspecting the ornaments that lay in the room. I headed towards the trapdoor to go and inform my parents on what I had found in our now amazing attic. But something caught my eye, a small jewelry box. I was drawn to it; I walked towards it and picked it up. It was an ornately carved rosewood box from India. I opened the box carefully to reveal a green velvet lined interior. Inside laid unusual pieces of jewelry. I held an emerald necklace, the heavy strange jewel amazed me by its rich deep colour. I placed it carefully back down on its velvet cushioning to pick up another piece of jewelry. A ring. A ruby lay in its centre; I love rubies, as they are my birthstone and had to remind myself to ask Dad if I could have it. Once again, I replaced it. I looked out of the small window that lay behind me and saw that the sun was beginning to get low. I had to leave this room, which had intrigued me for hours. I knew I would return and I knew that at my next visit there would be even more revelations awaiting me.

Sunday, September 15, 2019

All my sons

Larrys letter is instrumental in forcing Keller to realise his fault. Discuss (20M) All My Sons a play by Arthur Miller was staged at the coronet theatre In January 1947 and ran for 328 performances. The play was well constructed and realistic in nature, and it was extremely popular among the audiences. All My Sons started in the middle of things and spends most of the play uncovering the facts of the past so that the audience can see the last act consequences In the present.The play actually deals with the fate of Joe Keller, an uneducated self-made man who has committed an atrocious act during World War II. The play ends with the suicide of the Joe Keller who repents after being exposed with the content of his son Larrys letter. As mentioned earlier, Joe Keller is an uneducated self-made man who has committed an atrocious act during World War II. Keller has as partner Steve Deever and their factory manufactures cylinder heads for aircrafts. During the war, they receive a contract f rom the army to supply cylinder heads on an urgent basis.However the cylinder heads had hairline cracks in them and Keller is immediately informed by Deever. But Keller asked Deever to get the cylinder heads welded and that he would ake full responsibility of the damaged products. unfortunately those damaged cylinder heads cause twenty-one planes to crash killing their pilots. However at the trial Keller denies responsibility and is exonerated, and the blame shifts to Steve Deever who Is Imprisoned. Following that Joe Keller lives In total impunity with his family.However when he is confronted with the content of his son Larry's letter, he is forced to realise his fault. In fact Larrys letter was intended to his fianc ©e Ann, in which he reveals that he was shamed by his father's involvement In fraud and profiteering. Consequently he committed suicide by allowing his plane to crash. However the content of the letter was kept secret by Ann because of her selfish motive to get marri ed to Chris who is Larrys brother. Moreover she did not want to break the harmony of the home of her would be In laws.But finally the content of the letter is revealed to Kate Keller by Ann because the former is still refusing the union of Ann and Chris. Consequently Ann uses the letter as her trump card to save her future union with Chris and the letter forces Kate to accept to accept Larrys death and her husband's crime of killing twenty one pilots, Moreover Chris Is also made ware of the content of the letter and is unwilling to forgive his father. Consequently Joe Keller is confronted by Chris and based on the content of Larrys letter, Joe keller is compelled to reveal the truth of the case to Chris.Joe Keller tries to justify his acts by arguing that he had worked in the interest of his family. But Chris being an Idealist condemns the act of his father. Finally Joe Keller realises his fault and understands the disastrous implications of his actions. In order to escape from guil t and repay for his crime, he commits suicide. To conclude, It can be said that the Larrys letter is indeed of prime importance in making Joe Keller realise his fault, but who unfortunately has a tragic end.BY sachtn051032 My Sons a play by Arthur Miller was staged at the coronet theatre in January 1947 audience can see the last act consequences in the present. The play actually deals take full responsibility of the damaged products. Unfortunately those damaged Deever who is imprisoned. Following that Joe Keller lives in total impunity with his forced to realise his fault. In fact Larry's letter was intended to his fianc ©e Ann, in which he reveals that he was shamed by his father's involvement in fraud and reak the harmony of the home of her would be in laws.But finally the content of the future union with Chris and the letter forces Kate to accept to accept Larry's death and her husband's crime of killing twenty one pilots. Moreover Chris is also made is compelled to reveal the truth of the case to Chris. Joe Keller tries to Justify his acts idealist condemns the act of his father. Finally Joe Keller realises his fault and and repay for his crime, he commits suicide. To conclude, it can be said that the Larry's letter is indeed of prime importance in making Joe Keller realise his fault.

Saturday, September 14, 2019

Tower of terror

Darkness swooped over me as the doors to death became closer. The pool of blood in which I lay was sticky and viscous almost as if gluing me to the floor. I could no longer move! Panic, fear, loneliness, pain and anger simultaneously engulfed me in streams of thought I could no longer process. What happened? How did I get here? Then it all came rushing back. â€Å"Hey Alisha wait for me!† I turned around to see my best-friend gasping as she ran behind me shouting, sweaty, red and panting with her red curly hair, bouncing as much as ever. â€Å"Hi Tanya†, I muffled as I gave my best friend a big hug. Since I started going out with Max I had rarely spent time with her. The truth is I missed her, but was totally fascinated by the new boy in town, Max. I had met him a month ago and it seemed like we were dating for years, he was an easy-going down-to-earth kind of guy, intellectual and also carried himself with a hint of mysteriousness. Most strikingly were his Spanish/Italian looks, tanned skin, which always glowed, long brown hair and the most dreamy green eyes which almost all the girls in the school had fallen for. Although he looked like he had emerged right out of the 70's, he was cuter and smarter than most of the guys in Mill Valley. He was almost too good to be true but I was not complaining, although Tanya was! â€Å"Hello stranger, so you do remember me!† Tanya said with the slightest of sarcasm followed by a big smile. â€Å"I'm really sorry I†¦I. Tanya†¦you know†¦I†, I stuttered profusely, I did not know what to say, only but a month earlier I was hanging out with her, shopping, cinemas, sleep-overs, but now we had this distance, which although I wanted to, I could not fill. â€Å"Hey I know I'm not a good kisser like Max and not half as good-looking, but hey girl I miss ya†. â€Å"I know, I know, OK what do you say we go for some ice-cream now and catch up? It's on me!† I locked my arms into hers and gave a little tug. â€Å"Are you not meeting Max?† â€Å"Max who? No girl I'll ring him and let him know†. There it was my last meeting with Tanya, we talked and talked I told her about Max and she told me about her long days without me. She was truly a drama queen. We had already had three mango and kiwi sundaes, between us and were starting on the fourth. I had just realized how much I really had missed sitting, talking and laughing with Tanya, why had I never canceled on Max before? â€Å"Are you listening to me? Alisha, Alisha snap out of it?† Tanya was clicking her fingers in my face. I finally blinked and smiled, â€Å"Tanya I love ya gal† â€Å"Back at ya sweetie, anyway before you went in to you little day-dream I was telling you, why don't we have a sleep-over today, it'll be like old times, I bought that Brad Pitt flick, so we can just hang out what do you s†¦Ã¢â‚¬  Tanya stopped in mid-sentence her smile fading as she looked up and then at my puzzling face. â€Å"Sounds good†¦what's wrong? Tanya you†¦Ã¢â‚¬  â€Å"Hey babes, is this seat taken?† Max said as he slid into the seat beside me, taking my hand. â€Å"Hi Tanya, long time no see† â€Å"Hey†¦Hey Max† Tanya was always wary and almost frightened of Max, she gave a quick fake smile to him and then looked at me almost in defeat. â€Å"So what you girls been talking about? Not too much about me, I hope, anyway Aisha?† He turned to me, and instantly I was under the casts of his eyes, I wished I could hold him forever. â€Å"Hmm? Yeh?† I gulped, why did I always turn into a puddle of nerves whenever he looked at me? Why? And why was he here? I had told him I was spending the evening with Tanya, he had been disappointed but said he would live for a few hours without me! â€Å"Ok so you both wondering why I'm here, right? Alisha if you have forgotten I had something planned for you today in celebration of our one month anniversary, so I have come to kidnap you!† I looked at Max and then at Tanya, she was obviously gutted and tried to hide it as best as she could, although some tears had formed she blinked them away. â€Å"That's so sweet, Alisha, you have to go, don't worry we can do this some other time, and Max you have to stop taking her away from me† Although Tanya was half joking, her last comment was said with a bit of hurt. â€Å"I'm really sorry Tanya, I totally forgot, I promise we'll get together soon, I'll call you!† I winked at her as Max took my hand and we got up to leave. It was only after we walked out of the ice-cream parlor, I realised it was supposed to be me treating, and I had left her with the bill. I wave guilt passed me until I realised where we were walking towards. â€Å"Where†¦.where†¦where are we going?† I stammered as I saw the Trangriester Tower looming on front of me. â€Å"To your destiny honey, you'll see†, I held on to Max as tight as ever, not understanding what he meant, and felt alone and scared as the hairs on my neck stood up at the sight of the dark crooked tower. As we reached the big wooden door, I felt my hear skip a beat, what could be pleasant about this place? And what was this surprise? I knew if Tanya were here she would have took my hand and ran back to the safety of the lightened street of the town. The door creaked open just like in the movies when some stupid kids enter a haunted house. I screamed, startled, I saw a pale but very pretty girl with long straight blonde hair and big blue eyes staring right back at me. It only took a moment to realize it was my reflection in the mirror. â€Å"Max, Max where are you?† I shouted as I noticed that the warmth of his presence had left and I was standing alone in the landing of the tower. Almost as if in response, the big door slammed shut eliminating any light from outside except for the small circle windows near the stairs. I pulled the door again and again it was locked. I was beginning to wish I were with Tanya watching the Brad Pitt movie, where was Max. â€Å"Elizabeth†¦Elizabeth†¦Elizabeth† a coarse almost silent whisper was coming from upstairs, it sounded like Max, but why would he be whispering and who was Elizabeth? I walked up the stairs, which also creaked with every step I took. â€Å"R†¦Ra†¦Max this is not funny, come on lets get out of here†. I was going to kill him for this; this was just not my idea of a joke. Then out of nowhere a figure emerged in front of me. It was Max, yet his eyes were not the beautiful green that one would loose themselves in, but were almost a bloody red. â€Å"Elizabeth it's the 13th of August†¦. the day you left me, do you remember? You stole my life; you took everything and left me dying in this tower. You are a heartless witch you must die, my soul needs to rest†¦you must die† Max had an old knife which he directed right back at me. This must be a dream. What was happening? â€Å"I†¦I†¦Max†¦. I'm not Elizabeth what is wrong with you? It's me†¦what are you talking about?† â€Å"STOP LYING† Max shrieked, â€Å"Your blonde hair and blue eyes, I remember Elizabeth I remember†¦Ã¢â‚¬  and then suddenly I felt a surge of pain in my chest where he had stabbed me again and again and then he stopped. â€Å"You're not Elizabeth, I'm sorry†¦I have to find Elizabeth† then he walked away, my blue contacts had fallen out in the rush of the struggle, and now cold and scared I lay in the pool of my own blood dying, for what, I did not know. How could I have trusted him, confused and scared I lay there, I reached out to someone, but it was no one†¦No one!

Friday, September 13, 2019

Lapping schemes and audting Assignment Example | Topics and Well Written Essays - 500 words

Lapping schemes and audting - Assignment Example It is much harder to scheme receivables because it directly relates to customer accounts, and any discrepancies and delinquencies are more likely to be noticed and further investigated. It is common for a frauder, in the midst of a lapping concealment, to â€Å"pocket† the monies from one customer and then use another customer to cover the account, and continue this pattern with other accounts, to avoid attention. However these scams can be tricky, and require the wrong-doer to keep organized documentation to keep track of the accounts they are frauding and the process can get quite complex.("Norton Group") If one can find these documents then the proof is ever-present. It therefore carries an element of risk. However, with point of sale employees it is much easier to deter, discourage, and prevent some fraud. With in-store employees having security cameras and updated computer programs that keep detail accounts that are difficult to bypass are quite useful. It is much harder to predict the actions of off-site employees and more covert actions within a company. However, it is suggested that businesses owners take the time to overview the transactions going on in their company. They cannot afford small, random, inconsistencies to go uninvestigated. The more vigilant a company is about being present and conscious of everything going on within the business then it is less likely employees, who are potential frauders, would be willing to take the chance. Collusion is defined as a secretive agreement between two, or more, individuals who knowingly agree to commit a deceitful act or an act of fraud. It is particularly difficult to expose this type of fraud because it is no easy task to find a single frauder, but exposing a team working together is all the harder.(Leisner) In order to detect and deter the act of collusion there are a few suggestions for businesses to consider. It is important to have regular disclosures of

Thursday, September 12, 2019

Identity Theft Essay Example | Topics and Well Written Essays - 3250 words

Identity Theft - Essay Example This is the first step in maintaining a secured computer system. Having an open connection to the Internet simply invites trouble. What Dr. Palmer suggest, and most companies to date follow is making sure computers on both sides have a secure tunnel or VPN (Virtual Private Network) connection that can only be initiated from a specific computer with specific programs to negotiate the connection. Without these programs in place, it is much more difficult to breach the system.Other types of breaches can occur as well. There are also instances of backup tapes being misplaced, stolen or even sold by employees. Laptops being left in cabs with confidential information on them, even though company policy forbids it and many other areas of concern. Non-profit consumer rights and advocacy organization have begun to track these breaches. The Privacy Rights Clearinghouse has data since 2005 tracking various types of security breaches. A very brief sampling compilation can be found in Appendix I of the hundreds of breaches affecting up to possible 234 million data records during that time period.One such data breach was discovered in Louisiana by a student googling the internet. The Company tried to keep it under wraps but the story was picked up by a local Television station there, WDSU. Aaron Titus, a law school student and privacy advocate, said he found the open door to the Board of Regents internal network using Google. Not only did he find the database of student names.

Wednesday, September 11, 2019

The importance of keeping customers for as long as possible, in what Essay

The importance of keeping customers for as long as possible, in what is seen often as a short-term approach to sales - Essay Example This is the main concern of the so-called consumer relationship management (CRM) models today. Vogt defined CRM as a customer-focused business strategy designed to optimize profitability, revenue and customer satisfaction. (p3) Shanmugasundram (2009) also posited that it is a comprehensive strategy and process of acquiring, retaining and partnering with selective customers to create superior value for the company and the customer. (p9) Unarguably there are numerous meanings and interpretations of CRM. Nonetheless, they all agree that a CRM strategy is always characterized by a quest to establish a relationship with a client in such a way that it contributes to the competitive advantage of the organization, which ultimately results to profitability. The simple logic is to make the customer happy so that the sales keep on coming. How does it work? As previously mentioned CRM strategies are diverse and varied. Sometimes, its distinction depends on the industry using it and sometimes it depends on specific needs and market trends. However, the fundamental principle emphasizes the importance given to people - naturally, there are the consumers but also, there is an emphasis given to the employees. According to Shanmugasundram, the principle is all about building enduring relationships that can lead to a profitable business organization and that both consumers and employees are fundamental to their achievement. This is expressed in the following model. Fig. 1: CRM Model (Shanmugasundram, p9) The model is pretty much straightforward: there are four crucial elements involved: Leadership, Delight, Loyalty and People. The model, as demonstrated above, puts the People at the center, with all the rest of the elements working together seamlessly for their benefit. The model ultimately aims for customer satisfaction. This is important because it has already been proven that satisfaction and a number of resulting variables, including customer loyalty lead to the probability o f purchase at different price points. This is also highlighted by the fact that only 26 percent of purchase decisions of consumers are influenced by advertising and that factors such as personal experience and referrals are more frequently cited. (Rai 2008, p145) Francis Buttle (2008) explained that, â€Å"a satisfied customer is more profitable than a dissatisfied one. If satisfaction declines, customers become more reluctant to buy unless prices are cut. If satisfaction improves the opposite is true.† (p47) This point is further reinforced by The American Customer Satisfaction Index Model (see fig. 2). Fig. 2: The American Customer Satisfaction Index Model (Buttle, p47) CRM and Technology An important variable in CRM models and strategies is the use of technology to achieve its objectives. CRM, in this context, becomes what Foss and Stone called as the methodologies, technologies and e-commerce capabilities used by companies in managing customer relationships. (p3) The adva nces in technology, particularly in communications, transportation and logistics have empowered organization to add value to their products and services. For example, an organization can use databases as part of the wider CRM strategy to build and keep accurate and up-to-date information about its customers. (Canwell and Sutherland 2003, p249) By doing so, the organization is able to analyze customer behaviors and expectations and develop better products

Tuesday, September 10, 2019

Drug and Diseases Essay Example | Topics and Well Written Essays - 750 words

Drug and Diseases - Essay Example This saves resources and time for the FDA, making money available for other regulatory issues and increasing speed for other approvals. This method has no difference with current FDA drug approval regulations as reviewing justifications are low cost and effective at screening for possible candidates. For a generic drug, if bioequivalence with a non-generic drug is proven, than the two drugs have the same, or similar enough to be considered as same, function and effects. In this case, it is needless to conduct the many experiments on the drug’s pharmacodynamics and pharmacokinetics to show its function and effects. By proving only its bioequivalence, resources can be diverted to other uses. This method would be making the drug approval process more efficient. Thus, the FDA only need to make sure the generic drug is bioequivalent to its corresponding non-generic drug. As with innovative biologics, the company seeking approval is showing the drug’s bioequivalence to the FDA, while the FDA review the reports to save government resources 2. If the justifications are successful, then the FDA needs to duplicate only important experiments, and only if the results are the same or similar enough to be considered to be the same then can the proposal can continue. One of the main differences with the current approval process for generic drugs is the FDA needs to duplicate important experiments only. This is so that the FDA can make sure that important values are valid, as the peer-review process does not always ensure validity of experimental values. Since people would be consuming the drugs, it is important that these values are correct. There are many areas for drug firms to provide false data. Individuals must take full account of human errors that often occurs in non-academic research settings. Also, the peer-review process does

Monday, September 9, 2019

Evaluate how an organisation implemented an information system (such Essay

Evaluate how an organisation implemented an information system (such as a CRM, SCM or ERP - Essay Example In the modern world with increased expectations from customers, relationship marketing has become an important factor in financial services. Therefore, the management function of banks needs to critically analyse those areas where prospects can be found owing to industry amalgamation, virtual distribution and the growing ability to transfer cash just with the snap of a mouse which has made it efficient for customers to shift their loyalty from one bank to the other. It is this necessity that has prompted many banks to establish a relationship with their customers by coming up with a well-managed system that ensures that banks fully understand their customers, retain existing clients through enhancedconsumer experience, remain attractive to new customers and gain new clienteles and contracts, increase cost-effectiveness and cut back on consumer organization costs. In this scenario, CRM (Customer Relationship Management) is an information system that presents an opportunity for banks t o develop concrete relationships with their clients who can then market their services through word of mouth, making it hard to change loyalty by switching to other banks among others (Hwang and Wen,2009; Kamakura et al., 2005). HDFC Bank, India, launched the use of CRM in 2008 to achieve its vision of â€Å"One Bank† to enable it make available to the customers more information about the bank and attract new customers in order to boost its profitability and customer satisfaction. HDFC Company Profile and Porters Five Forces Analysis HDFC is a commercial bank based in India and is the largest private universal bank by market capitalization having a customer base totalling over 25 million, an elaborate distribution network consisting of 2,544 branches spreading across 1399 cities around the world. The bank also has a huge workforce with over fifty five thousand employees. For HDFC Bank to effectively apply its core competencies to achieve a profit above the industry average, i t is important to assess its potential for profitability and strategic position in the Indian banking industry. The Indian banking sector is defined by a high bargaining power of customers owing to the fact that banks provide uniform services. This is mainly due to the fact that nearly all banks strive to make available requisite information to their clients through such facilities as internet and mobile banking thus increasing buyer information availability and buyer price sensitivity. On the other hand, The Reserve Bank of India, the nation’s central bank and regulatory body, has created numerous regulatory standards and benchmarks which have to be met by banks. This in effect lowers the bargaining power of commercial banks in general and HDFC in particular. The industry is also highly competitive given the numerous numbers of public, private, foreign and cooperative banks offering financial services similar to those offered by HDFC. The availability of substitutes outside of the realm of common product boundaries of HDFC such as mutual funds, Government securities and T-bills increases the propensity of customers to switch to alternatives. Lastly, HDFC faces a low level of threat of new entrants to the industry due to the high number of banking regulations created by the Reserve Bank of India (Goyal and Joshi, 2012). CRM Customer Relationship

Sunday, September 8, 2019

Business Essay Example | Topics and Well Written Essays - 4500 words

Business - Essay Example One of the primary aspects of how globalisation impacts international business is the inter-dependency of international trade. Whereby historically economies were limited to geographical boundaries, having economic systems wholly contained within a national infrastructure, today with the presence of global product trade, it is altering the global economy. For instance, this can be witnessed in China, a country that maintained a very immature capital market until the 1990s as a result of the historical command economy that was centrally controlled by Chinese government. As China’s economy began to expand as a result of government deregulation, GDP and exportation became a favourable activity to ensure rapid economic growth. As a result, in order to become competitive with the rest of the developed world, it was necessary for businesses (once dominated by government) to adopt capitalistic and neoliberal ideologies which allows for capital assets and production systems to be whol ly owned and managed by private business leaders (Degen 2008). As a result of this change toward capitalism in a previously Communist nation, it became more inviting for foreign businesses to establish joint ventures and strategic alliances with growing Chinese companies to gain a foothold for market entry. Government in China no longer owned majority equity stakes in businesses which ultimately led to opening new competitive opportunities for smaller firms that could not previously compete with government-controlled business group conglomerates. As a result, Western management philosophy (as one relevant example) became entrenched in Chinese businesses with an emphasis on human capital development and organisational culture development rather than operating under tightly-controlled and centralised hierarchies of authority. Adopting a more

Saturday, September 7, 2019

Women in the Zimbabwean Liberation Struggle A brief history of Essay

Women in the Zimbabwean Liberation Struggle A brief history of zimbabwe, status of women in precolonialism in zimbabwe, nature of colonialism in zimbabwe, the - Essay Example The Portuguese were then overpowered by the consolidation of several states called Shona that led to emergence of Rozwi empire covering most of the present Zimbabwe. This state of peaceful coexistence of native kingdoms lasted for the next two centuries. By the middle of 19th century Rozwi empire fell due to the entry of British South Africa company to whom rights for mining of gold were given by the Ndebele rulers in 1888 by way of treaty. The treaty later paved way for aggressors from Europe mostly British who fought with the Ndebele kingdom and established colonies there. (Zimbabwe History) Colonization was started in 1890 by the English settlers led by founder Cecil John Rhodes. Thus Rhodesia was named after its founder. The English thought they were the first race in the world and hence assumed wherever they settled, it was for the benefit of the human race. (Nyangoni) With this feeling of supremacy over the rest of the human race, English started colonies in other parts of the world and dominated the local race. Thus native Africans in Rhodesia were not allowed to participate in an all-white Government. The whites alone assumed right to vote and the land laws they passed prevented native Africans' presence in many public places reserved exclusively for the whites. The ordinances they passed left native Africans with lands just for sustenance. About 6000 whites occupied half of the fertile and otherwise potential lands, leaving the worst lands for 600,000 native African farmers.(Chung P 211) This state of affairs lasted till 1979 characterized by domination of white minority over the native population who were denied rights to their own lands. Ever since the colony started, there had been civil unrest among the natives of Rhodesia who first initiated revolution demanding changes in the imperial constitution which would facilitate equal job opportunities and participation in Government. But by 1960, situation radically changed with nationalism gaining momentum requiring to overthrow the minority white rule. In the process, National Democratic Party (NDP) was started by native Africans with the ultimate aim of Pan African rule in due course. The party activists evoked violence against the minority rulers to attract the attention of England for its intervention and help handing over of power to the locals. (Gann, p 42) The minority rulers retaliated by banning the NDP in 1961. Then came a newly formed party in 1962 led by Joshua Nkomo under the name of Zimbabwe African People's Union (ZAPU) through reconstitution of the NDP. The ZAPU wanted to bri ng one-man-one vote rule, unite all Africans against imperialism and colonialism, eliminate all forms of oppression of its local Africans, and to establish a new order of African tradition. ZAPU members also believed force by violence and bloodshed was the only solution. Hence looking at ZAPU's objectives, the minority Government banned it also. ZAPU members went

Animal Farm, Snowball Essay Example for Free

Animal Farm, Snowball Essay He led a revolution, became a scapegoat, and was exiled from his home lane. This person was Leon Trotsky, a Russian Marxist revolutionary. In the novel Animal Farm, Trotsky came out through a pig named Snowball. Throughout the novel, Trotsky is brought up more and more through snowball. Leon Trotsky is represented through Snowball by the many life events they had in common. Snowball was chased away from the farm and became an exile by Napoleons trained dogs. In Trotsky’s life, he too became an exile from his home. He sent away and banned from returning. In addition, Napoleon claimed that all the ideas that had come from Snowball were actually all his own creations. â€Å"One of them all but closed his jaws on Snowballs tail, but Snowball whisked it free just in time. Then he put on an extra spurt†¦ slipped through a hole†¦ and was seen no more†(68). This is a quote from the scene where Snowball becomes banned from the farm. After Snowball takes charge over the farm for some time, his comrade, Napoleon comes to despise him. Snowball and Napoleon never agree on anything. Napoleon did not want the animals to side with Snowball, he always argued against Snowballs ideas and was never friendly towards him. What also went on was Napoleon, showing his hatred for Snowball, examined the layouts Snowball had made for the windmill and urinated over the plans. Napoleon showed his disgust by urinating on something that was important to Snowball. â€Å"†¦looked closely at every detail of the plans†¦ then suddenly he [Napoleon] lifted his leg, urinated over the plans, and walked away†¦Ã¢â‚¬ (65). Obviously the action that Napoleon just committed shows hatred for Snowball. After Snowball was gone from the farm, he became a scapegoat for Napoleon. It was suddenly Snowballs fault that the windmill had collapsed. Napoleon needed a reason for it to have fallen, and who better to blame than Snowball, that way the animals would want revenge by building a stronger one; exactly what Napoleon wanted. In addition, it was announced that Snowball had been sneaking onto the farm to steal corn, break eggs and what not. Whatever bad thing that occurred was automatically put on Snowball by Napoleon. â€Å"Whenever anything went wrong it became usual to attribute it to Snowball†(88). With hardly ever any proof, Snowball was always the scapegoat. In conclusion, it is obvious how Snowball went through the events of Leon Trotsky’s life. From having his ideas stolen to becoming a scapegoat, he led the life of a famous revolutionary leader, though it wasn’t a very good life, he made a big impact on all of his comrades and will never be forgotten.

Friday, September 6, 2019

Homosexuality in Ghana Essay Example for Free

Homosexuality in Ghana Essay Homosexuality is one of the prime heated debates globally. Being a social issue that is affecting the antiquity marriage culture and religious believes; it has raised numerous controversies among the societies, government and non-governmental organizations. The term homosexuality has been widely and globally to different extents. Some people have used the terminology to refer to the physical and emotional attractions of people of the same sex. Other people have defined it as the preference for emotional sexual relations of people of same sex. This is implies that homosexuality comprises of gay, lesbians and bisexuals. Homosexuality has becomes a global social problem of controversy fundamentally due to the gender identity as well as sexual orientation. (Adu-Gyamfi, 2007) Historically, homosexuality is an act that has been in existence for several decades or so centuries. In most of the European nations, the first report on homosexuality as social issue appeared in 17th century in the year of 1885. The British parliament was thus the first find faulty on homosexuality, hence, by the 1885, they cast their votes against homosexuality making it a criminal act. Since then, there has been much concern over homosexuality making states like Germany to launch campaigns over it. During the campaigns, thousands of homosexual individuals were arrested and confined into camps for correctional purposes. According to the works of Melville, homosexuality was being in practiced in the early years of the twentieth century. His study revealed that homosexuality in the Dahomey where the Fon people was dominating population. Homosexuality therefore appears to have been eminent issue which, not only the Europeans, Asians and American states are coming into term with, but most countries in African continents are still struggling to cope with. As cooper points out, he says â€Å"I had enough evidence to believe that any habit, regardless of how compulsive, how deeply ingrained, could be broken once and for all. (Cooper, 1991) Literature review Like in many other countries, homosexuality in Ghana has divided the community as whole into their different opinions. Some people in the community have embraced this new kind of culture while a good proportion of the community population rejects. It is determined that most of the Ghanaians reside in rural areas. Actually, two thirds of the community populations are in the remote parts of the country where the media and other socials influencer are much limited. The population of the youths is relatively high, forming forty five percent of the total population. Although scores of African youths have been assimilated and generally adapted new lifestyles of the westerners, there is much resistance of this transition in the Ghanaian’s youths. The penetration of changes in their cultures has highly been resisted through the maintenance and teaching which demonstrates the ancient ways of gender roles and marriages value. This implies that there is a lot of controlled over the operations of the community which in the present world’s view, numerous activities are contrary to their expectation. (Murray, and Roskam, 1998) According to many researches in the Ghanaians social liberty, the community of females and children in the states are well undermined and mistreated. Due to the maintenance of distinctive gender role among men and women, Ghana is described as a man’s world. This indicates that the women in Ghana are counted as subordinates both in home leadership and also in the leadership level of country. The value of children in the Ghanaians community have is indescribable and this has given marriage issues first prior and extended restrictions to adoption of western nature of lifestyles. Childlessness for men and women has got the highest humiliations in a couple families but this is much more to the females. Thus, the erosion of the old traditions and cultures are still minimal but they are up held with great respect in most ethnic groups such as the Akan who believe that childlessness is an abnormality and unhealthy to the females. The transitions in the social practices coupled with economic changes have compelled and diminished most communities’ traditions on marriages and children value. However, these have little effects in the Ghanaians. Sex preference has been a common practice in many developing countries, whereby unwanted sexes are given the dire consequences. This has little penetration in the Ghanaians having no strong bias for a specific sex. (Murray, and Roskam, 1998) Influencing factors of homosexuality in Ghana Imprisonment Ghana is one of the states which are depicted to offer severe penalties to the perpetrators of the law. Though prisons are institutions set up for correctional purposes, numerous reports shows that the Ghanaians prisons’ condition harden the people’s character instead of correcting them. According to the numerous researches which are conducted in their prisons, many of them reveal that the conditions make the inmates lives to tolerate harsh environment. It is said that inmates who are imprisoned for a period extending to more than two years do commit criminal offences which are more worse than the crime they were convicted. One common crime which is disclosed is the involvement of inmates in homosexually. Instead of reforming these inmates, most of them find themselves hardening in their lives as result of the mistreatment. Due to stress and sexual desire within the people behind bars, homosexuality in prisons is reported as serious and rampant in jails. Men and women serving as inmate may develop the sexual desire like any other person, as results of the restrictions and limited interaction of males and females, same sex inmates engages on mutual carnal sex. (Murray and Roskam, 1998) Education The self-control in most students is very low. This is aggravated by the challenges which arise at the adolescent stage. Cooper observed that when he grew up there was change in his life. He thus said â€Å" I became the scientist of my own desire, plotting ways to change my yearning for boys into a yearning for girls†. While in most case boarding schools are perceived to be of advantageous on learning and achieving higher level of education, student enrolled as boarders in these schools are still under compelling conditions on interactions. Though some students do snitch out school to find their opposite sex friend for sexual satisfaction, hopeless and desperate boys and girls in schools normally get entangled in practicing homosexuality in dormitories. This occurs especially not with equals but it involves seniors and juniors of the same sex. The practice by students in same sex is not a permitted act in the law and society; it takes place as way of satisfying the sexual whim. Though in some schools there both boys and girls such as mixed boarders, homosexuality is not something unheard off. In such environments, homosexuality such lesbianism, gay and bisexuality are common practices. Among the female students in mixed school, homosexuality is increased due to the educational set goals. The practice of homosexuality among them is a way of evading the consequences of unwanted pregnancies which can lead to the termination of their studies. (Cooper, 1991) Economic reason Tourism is becoming a booming trade in the world. Ghanaians are not exempted from such opportunities of tourists in their state. Tourists arriving from the Western countries and American states roam everywhere, bringing with them the culture of homosexuality. The interaction of the tourists with locals transforms their culture. However, it is common that most of these local people in Ghana falls victims of money which is trick applied by the foreigners. Some of the people end up engaging themselves as heterosexual prostitutes while other ruins their lives with the illicit acts of homosexuality. This influence is much augmented by the modern technology. According to several sources, chat rooms have become social places which sex tourists are highly concentrating on conducting their preys. They visit such chat sites to makes relationships with the young youths online but when they physically arrive, they get involved into multiple sexes-with them in promise of finances. Usually, the socio-economic problems are primary factors which are thus compelling the youths look for financial aids and relief at this risky illegalized ways. Thus influx of serial monogamy, unstable marriages low economy in one way or the other have rapidly increased the ratio of homosexuals, creating a breading grounds for pimps who end up being homosexuals or bisexual partners or prostitutes. Adu-Gyamfi, 2007) Major problems associated with homosexuality Mistrust among couples, unchecked spread of sexually transmitted diseases, low productivity due stigmatization, high incidents of suicide as a result of rejection, are some of the negative effects that are a result of homosexuality, which many recognize but regards as unethical unacceptable trend, however, the greatest obstacle has been to control the unexpected explosion of both hetero bisexual prostitutes who have invaded the cities with a bang. Bernard said â€Å"My longing was wrong in the eyes of my mother, whose hazel eyes were the eyes of the world, and if that longing continued unchecked, the unwieldy shape of my fate would be cast, and I’d be subjected to a lifetime of scorn. All in all, unlike conventional sexual partners, homosexuals are viewed with suspicion more than often mistreated in some cases denied access to public facilities like hospitals schools, while on the other hand the government has ignored their plight, infringing their right of association hence making the civil society to be aggressive, more abusive towards them. Cooper, 1991) Homosexuality is not only black-market in the society due to fear from the society but it is also criticized as major contributor to the numerous sexual transmitted diseases. The homosexual community is well associated with common problems which may include soreness and ulcers in the sex organs and the anal points. Despites the impeding hazards of these initials problems of soreness, seeking of health services rare happens among them, and in case the condition call for healthy care attention, it only happens at the late period of the conditions with most of the victims rare looking for the help from governmental and public healthy service providers. The fear on prolonged interrogations from the officer makes them to get drugs from the counters rather than dispensaries and hospitals a facts which may worsen the spreading of dangerous plagues in the countries such HIV? AIDS. These events have propelled some humanitarian organizations to speak on behalf of homosexuals, who have been associated with all manner of vices from prostitution, child pornography to drug trafficking, thus advocating for their respect, recognition acceptance in the society. (Adu-Gyamfi, 2007) Conclusion Homosexuality is one of the issues which have strongly been resisted in Ghana. It has received much opposing forces both from the government as well as the society. Though it is not genetically associated, the efforts of the resisting groups are becoming wastes. Through diverse circumstances, many Ghanaians have been fallen into this tragic incident which is a taboo among the society and illegal in the governmental constitutions. Though the government, some groups people in the community and other organization like those of religious institutions have all tried to shut down the doors of homosexuality, traces of this cultures which was initially associated with the westerners have permeated in the country mysterious. Surprisingly, such organizations can be blamed over enormous contributions to the acts. Having the understanding of the situations under which homosexuality in states is being augmented, this call for new strategic ways of intervention rather than imposing more stringent rules on homosexuality which ruin the live of many young men. This means that homosexuality is no more of benefit to the individuals who practices it except shame. The most fundamental of all factors to be considered is the impacting of moral understanding of the nature of sex practices and the empowerment of the community to alleviated poverty level among members of the society. (Cooper, 1991)